Fredericksburg’s Winter Restaurant Week 2023
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- Posted in auastalia, Cabernet Sauvignon, California, chardonnay, france, Italy, malvasia, Petit Verdot, Petite Sirah, pinot gris/pinot grigio, Sangiovese, Sauvignon Blanc
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Restaurant week is a clever promotional strategy originally meant to spark business for restaurants in New York City during the slow time of year. The first restaurant week was thought up by Tim Zagat and Joe Baum in 1992. Established to help boost business, restaurant week has grown in popularity since its inception. It offers many benefits for restaurant owners and can help increase sales during otherwise slow periods.